The local JV / channel partner OBP's go-to-market needs (Centrics, Nisus, Nerosoft, PBSS).
"Where do you lose deals to what Odoo can't do?"
"How many of your clients are groups vs single businesses?"
02Conglomerate / large-enterprise decision-makersT1 if here
OBP's true buyer, but near-absent. The exception, your sleeper: diversified-group case-study customers.
"As you've grown into a group, what does Odoo make hardest?"
"How long is your monthly group close?"
03Consultants, accountants & advisorsTier 2
An OBP channel, and the gatekeepers into conglomerate finance functions.
"How do your multi-entity clients handle inter-company reconciliation?"
"Do you do group consolidation manually?"
04Finance & operations leadersTier 2
They articulate the consolidation pain, and open a door if their firm is a group.
"When your group closes its books, where does it break down?"
"Who owns consolidation, one person with a spreadsheet?"
05Odoo S.A. staffTier 2
Free competitive intel on what Odoo 19 consolidation does, and does not, do.
"Where does Odoo 19's multi-company capability stop?"
"When a customer needs serious consolidation, where do you point them?"
06SME owners & foundersT3 / T1 if multi-entity
Mostly below ICP: validation and referrals. A real lead if multi-entity.
"One business, or does your family run a few companies?"
"Who adds the numbers up across them?"
07IT & digital-transformation leadsTier 3
Not buyers. Useful for the ERP-fragmentation reality check.
"How many ERP / accounting systems are you juggling?"
"How does data move between them today?"
08Investors, ecosystem, chambers & mediaTier 3
Thin here. Amplification and introductions.
"Which SL groups are modernising their finance systems?"
"Who should I talk to about multi-entity finance?"
The one mistake to avoid
Do not walk in to "pitch OBP". Wrong altitude, it alienates the partner firms who are your real prize, and hard-pitching strangers burns status. Position OBP as the layer above subsidiary ERPs, never as an Odoo rival. Don't say "Nexara" (retired brand): say "a group-level financial consolidation layer".
Floor timeline (afternoon SME track)
13:30
WelcomeBest networking window. Work the room.
14:00
Odoo 19 Keynote & DemoIntel mode. Watch for consolidation gaps.
15:00
Partner PanelMark which partner firms to catch.
15:30
Business ClinicCatch partner-firm people between consultations.